Coca-Cola Europacific Partners (CCEP) has strengthened its commitment to eliminating virgin plastics in its bottles with an investment in scaling up technology to convert hard to recycle polyester into high quality recycled PET (rPET).
Coca-Cola Co.’s North American margins “reached toward a new high watermark” in the first quarter of 2023 observed one market analyst during the company’s quarterly call yesterday – a better-than-expected outcome that leadership attributed to higher prices...
Fruit sales and marketing network Frutura has signed a licensing agreement with The Coca-Cola Company: marking the first time Coca-Cola has licensed a brand for use within the fresh produce category.
After The Coca-Cola Co. halved its brands during the pandemic, the beverage giant is ready to strategically rebuild its product portfolio with “consumers at the center,” a new marketing model, a higher bar for innovation and an eye on a much larger prize...
The Coca-Cola Co. plans to raise prices again in 2023 against some retailers’ calls to roll back increases, arguing it has “earned the right to price with the consumers” through enhanced marketing and an agile packaging approach that balances premium...
CCEP Ventures (CCEPV) has announced two new partnerships with European research groups at Universitat Rovira i Virgili (URV) in Tarragona, Spain and the University of Twente (UT) in the Netherlands, to accelerate research into carbon capture technology....
Gen Z consumers are more likely to drink RTD coffee than hot coffee – and as brands respond, the category is expanding and developing. We explore what’s trending in RTD coffee – and where the category could go next.
PepsiCo this week joins the ranks of food manufacturers, retailers and delivery companies laying off employees or offering buyouts to reduce their workforce and offset inflationary pressures even as the consumer packaged goods industry overall struggles...
Still battling a challenging global economic environment, Coca-Cola said it is laser-focused on delivering increased value to its consumers by introducing products at more affordable price points, said chairman and CEO James Quincey on the company's...
The 100+ Accelerator wants to help sustainably-focused start-ups make a real difference in the supply chain. Representatives from AB InBev and Coca-Cola explain how in this Rabobank Liquid Assets Podcast.
Having already removed more than 16% of sugar from Australian portfolios since January 2015, a set of beverage giants (including Coca-Cola and PepsiCo) are now targeting a 25% reduction by 2025 - up from the previous target.
The Coca-Cola Co.’s decision early in the pandemic to dramatically restructure, including consolidating 17 business units into nine, laying off thousands of employees and discontinuing a slew of SKUs, may have appeared “slightly quick off the middle,”...
Coca-Cola Europacific Partners and the University of California Berkeley are investigating scalable methods of converting captured CO2 into sugar. The idea – which is already being developed separately with NASA for long-haul space missions – has the...
Coca-Cola has named Jennifer Mann as the new president of the company's North America operating unit, replacing Alfredo Rivera, who will be stepping down on Dec. 31.
With more than 90% of its emissions attributed to its supply chain, Coca-Cola Europacific Partners has launched a new sustainability-linked supply chain finance program to incentivize and reward suppliers for improving their ESG performance.
Monster plans to launch its first flavored malt beverage RTD alcohol product at the end of the year, promising a drink that will ‘carve out its own unique space’ in the increasingly crowded sector. And the company signals that this will be more than a...
Liberty Coca-Cola Beverages will start using Graphic Packaging International's fiber-based KeelClip solution for multi-pack packaging: making it the first in the US to do so.
Swire Coca-Cola Limited, a wholly-owned subsidiary of Swire Pacific Limited, will acquire Coca-Cola subsidiaries with bottling businesses in Vietnam and Cambodia.
Coca-Cola acquired UK coffee chain Costa Coffee in 2019: and has since been expanding the brand throughout Europe. This year it’s launching in the US: where it believes it has the products, quality and strategy to take on the country’s coffee giants.
While The Coca-Cola Co.’s tolerance for underperforming brands and product launches that miss the mark has dropped dramatically in recent years, its appetite for “intelligent experimentation” has increased – underscoring the need for a structured yet...
Gatorade is the undisputed leader in sports drinks, says the new CEO of BODYARMOR, which recently overtook Powerade to capture the #2 slot in the category. But after four years at Chobani, challenger brand extraordinaire, Federico Muyshondt knows a thing...
Organic ready-to-drink (RTD) tea brand HONEST Tea will be phased out of Coca-Cola’s portfolio by the end of this year, with executives highlighting “a drop in immediate consumption sales and limited glass supplies.” However, the organic juice line HONEST...
The Coca-Cola Company and its bottling partner Swire Coca-Cola Hong Kong is targeting to make its packaging 100% recyclable by 2025 and use 50% recycled material in its bottles and cans by 2030 in a bid to minimise waste.
Even though 59% of Americans have access to curbside recycling, only 27% of plastic bottles are currently recycled – a grim statistic that is not only bad for the environment but also bad for CPG businesses, such as The Coca-Cola Co., that are striving...
Beverage manufacturers in the Asia Pacific region wanting to follow Coca-Cola’s lead by launching red-coloured beverages need to offer products that both fulfil the visual appeal, as well as clean label demands of consumers.
Coca-Cola Zero Sugar Byte – which ‘brings the flavor of pixels to life in a limited-edition beverage that transcends the digital and physical worlds’ – is launching across global markets.
Coca-Cola is reinvigorating growth in its once-stale core sparkling beverage portfolio and earning accolades from investment analysts by leveraging consumer-led innovation, revenue growth management and personalized marketing.
An eco-focused advertising campaign for Innocent Drinks, a brand owned by The Coca-Cola Company, has been judged by the Advertising Standards Authority (ASA) to be ‘misleading’.
Coca-Cola Starlight launches in the US this month, with the ‘intergalactic flavor’ the first in a series of launches designed to update and refresh the brand for its Gen Z consumers.
By Stuart Ward, Head of Sales Capabilities, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company developed its own 'Sales Academy' in 2021: which provides continuous learning opportunities for employees. Stuart Ward, Head of Sales Capabilities, explains why it's a game changer for the company.
Coca-Cola made a big entry into the coffee category in 2019 with the acquisition of Costa, the world’s second largest coffee chain. But with the core of the business focused on the on-trade, how has the pandemic hit its coffee strategy?
Coca-Cola has announced that at least 25% of its beverages sold globally across its portfolio will be sold in refillable or returnable packaging by 2030, scaling up initiatives such as its ‘universal bottle’.
Value-added milk brand fairlife LLC, a subsidiary of Coca-Cola, has surpassed $1bn in retail sales, breathing new life into the sluggish fluid milk category.
Following on from their Topo Chico Hard Seltzer collaboration, Molson Coors and The Coca-Cola Company will launch new alcohol drinks inspired by the Simply Juices brand.
By Annie Dumitrescu, Head of Digital Commerce, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company is accelerating its Digital Commerce capability to further drive customer connection. Annie Dumitrescu, head of digital commerce at CCHBC, explains how in this guest article.
The Coca-Cola Co. appears to be making a run for the pole position in the fast-growing sports performance and hydration category with the $5.6bn acquisition of the remaining stake of BodyArmor announced yesterday – but is the deal enough to topple PepsiCo’s...
The Coca-Cola Company, Changchun Meihe Science & Technology and UPM have announced the first planned commercialization of new tech to create plant-based monoethylene glycol (bMEG): which can replace traditional oil-based MEG in PET bottles.
Beverage giant Coca-Cola has observed a rise in demand for beverages with zero-sugar and reduced-sugar formulations in the South East Asian region, which became even more pronounced after the COVID-19 pandemic hit.