Stevia is closing in on mainstream acceptance as a non-caloric sweetener, but the product will need additional innovation before it is fully accepted by consumers.
PepsiCo recently announced the launch of organic Gatorade for 2016, something an executive with Daymon Worldwide said is a forward-thinking move that is quickly becoming the norm.
Including a glass of grape juice in the daily diet may boost memory function and performance particularly for those who lead a stressful lifestyle such as working mothers, suggests a new study.
Not so long ago, pundits were predicting that the high-purity stevia extracts market would be worth a billion dollars as manufacturers ditched artificial sweeteners and embraced ‘all-natural’ alternatives.
Bamboo-based beverages have the potential to reach the heady heights of coconut and plant waters, thanks to the sustainability credentials of the grass, says bamboo leaf tea IGZU.
Europe’s bottled water industry boasts a strong cultural heritage, with natural and spring waters recognised for their purity for centuries. Protecting this positioning is as important as ever, says the European Federation of Bottled Waters (EFBW), particularly...
The US Forest Service is being sued for not taking action against Nestlé Waters North America, with public interest groups saying the company is bottling water without a current permit from the San Bernardino National Forest.
Dispatches from Canadean Innovation in Non-Alcoholic Beverages, London
Handing out free samples is not a new marketing strategy: but it’s an important one that’s been a key part of building Vita Coco coconut water and Jimmy’s Iced Coffee, say the CEOs behind the brands.
The global market for natural food colors is predicted to reach $1.7bn by 2020, with 20% of this market attributed to beverage applications. Analysts Iti Singh and Indu Tyagi, from research firm MarketsandMarkets, look at the opportunities for beverage...
Nutrition company Herbalife has developed a sports drink for soccer star Cristiano Ronaldo, with the beverage described as a ‘contemporary take on a traditional sports drink.’
Hoping to build on the momentum driving up sales of tea in the US, manufacturers are offering new flavors and delivery platforms that keep consumers engaged. At Expo East, companies showcased innovated tea bags, ready-to-drink options and even a tea consumers...
Cargill’s Zerose erythritol has been deemed generally recognized as safe (GRAS) for use as a flavor in non-alcoholic beverages by the Flavor and Extract Manufacturers Association of the United States (FEMA), and can be included at up to 1.25% and labeled...
Lifeway Foods, a manufacturer of kefir beverages, is tapping into an increasing trend toward flavor periodicity to extend its market leading position, said CEO Julie Smolyansky.
The European Federation of Bottled Waters (EFBW) is calling for clear, specific legislation that prohibits any exploration and exploitation fracking activity in catchment areas around underground water resources.
Flamboyant functional waters and fancy flavoured products may hog the limelight: but natural mineral and spring waters will also continue to hit the mark for consumers.
A recent FDA warning letter reminds food and beverage manufacturers that whole stevia leaf is not generally recognized as safe for conventional foods, even though many extracts of the plant are.
Bolthouse Farms is advancing its on-trend mission to make fresh products more available by expanding its fresh juice and salad dressing offerings under a new president and general manager.
When creating her DRY line of premium carbonated beverages 10 years ago, founder Sharelle Klaus sought to create a new niche in the beverage world. Which was a fortuitous thing, as the brand has waxed even as the soft drink category as a whole has waned.
Kraft Foods Group has come under renewed fire over ‘natural’ claims this month, with a judge certifying a false advertising lawsuit over its ‘natural cheese’ and a plaintiff filing a new lawsuit alleging Capri Sun 100% juice is not ‘all natural’ as it...
BioVittoria and Guilin GFS Bio-Tech Co have doubled their monk fruit supply and significantly boosted production capacity following a multi-million-dollar investment leading to the formation of a new company - Monk Fruit Corp - boasting an estimated 70%...
Gusto Cola says it can overcome mainstream preconceptions about cola with its craft brand, offering something that ‘pushes the right buttons’ with consumers.
The pressures of raising children, juggling work and home life, and other daily responsibilities mean older millennials are increasingly turning to energy drinks, according to a report from Mintel.
Plant waters such as aloe, birch, artichoke, maple, cactus, and almond water are starting to challenge coconut water’s pedestal, with NPD in this emerging category booming, according to Innova Market Insights.
Functional beverages are now less about fortification, and more about honing in on the natural health benefits of their ingredients, according to Innova Market Insights.
Vitafoods Europe - a global nutraceutical event - and Finished Products Europe are in full swing in Geneva this week. And beverages are well represented.
A clear standard of identity for maple water would provide clarity for the industry and consumers in this new – but rapidly growing - category, say stakeholders, although there are different opinions as to what the standard should cover.
Natural soda maker Reed’s Inc. is exploring ways to expand awareness and distribution of its iconic ginger brews through partnerships with liquor companies, convenience stores and mainstream grocery stores, executives said.
Sometimes entrepreneurs have to take a ‘leap of faith’, says Rebel Kitchen founder Tamara Arbib, as she takes her coconut ‘mylks’ to the US just over a year after an initial UK launch.
Sensient Flavors has developed new beverage concepts that it says respond to rising demand for food and drink that affects and balances our emotional states in a ‘gentle and natural’ way.
