Kirin is launching its first Food with Function Claims (FFC) sports nutrition drink with immune health benefits, as it seeks to tap into active consumers’ demands for multifunctional products.
Bringing back a nostalgic food and beverage brand "is about relaunching smartly," explained Purvi Shah, assistant professor of marketing, Worcester Polytechnic Institute.
PepsiCo is launching ‘pep+ Partners for Tomorrow’, a new platform to help its customers achieve their sustainability goals. Programs range from those focusing on recyclable beverage containers and cups to regenerative agriculture.
PepsiCo has launched its Greenhouse Accelerator Program: 'Juntos Crecemos Edition': the first-ever Hispanic edition, which will focus on driving growth of emerging Hispanic-owned food and beverage businesses.
Having created and tested its lightest bottle yet, Champagne Telmont believes it can ‘drastically reduce’ the carbon emissions of the industry if it can encourage widespread adoption of the new design.
Probiotic drinking yoghurt brand Actimel is making preliminary steps towards the metaverse with the launch of an in-game marketing campaign via Fortnite. “It’s a first of its kind for Actimel in raising awareness of the brand with a difference audience,”...
Kirin is looking to accelerate one of the Japanese government’s priority export items – whiskey – in the US and EU, while also backing an industry-wide effort to boost consumer awareness.
A recent study conducted by Singaporean researchers on the government’s Nutri-Grade front-of-package (FOP) beverage labelling scheme has concluded that more work needs to be done for it to make a positive impact on consumer dietary and purchasing choices.
A Singaporean coffee start-up is bringing to the boil plans to distribute its cold brew concentrates and ready-to-drink products in supermarkets as well as expanding across South East Asia.
Hitting the right balance between the sourness of lactic acid bacteria and sweetness is the crux behind the development of Yakult’s latest launch in Singapore, says the firm’s managing director.
EverGrain, Anheuser Busch InBev’s sustainable ingredient business, and The Ultimate Fighter champion James Wilks have partnered to launch FȲTA, a line of high-performance sports nutrition powders made from upcycled barley protein.
A new initiative led by the IDFA suggests that leading milk processors including Danone North America and Dairy Farmers of America are prepared to adhere to a lower added-sugars limit for flavored milk in order to continue to offer their products in US...
Diageo – producer of Don Julio and Casamigos tequilas - has introduced the use of drones on its agave farms in Jalisco, Mexico: in an effort to integrate more efficient farming practices and drive environmental benefits.
Better Juice, an Israeli start-up, has used sugar reduction technology to lower the levels of sugar in its fruit juices, including, in a recent trial, several berry-based juices. Their technology is able to reduce three sugars found in fruit juices –...
Heineken Silver launches in the US as a premium lower-carb, lower-cal beer for a ‘new generation of drinkers looking for a light lager with the premium taste of Heineken’: bringing in a new option to fit between flagship Heineken and alcohol-free Heineken...
Carlsberg Malaysia has announced a continued focus on its premium portfolio as well as some strategic new branding will be major parts of its newly launched five-year business strategy to cope and grow amid recession and inflationary pressures.
The high rate of counterfeiting in India has resulted in far-reaching repercussions on public health and economic development, sparking an urgent need to educate consumers and for companies to adopt authentication solutions, says an Indian association.
A life-long entrepreneur has created a ‘living sodas’ brand, providing a range of sodas with live probiotics plus prebiotics, which he hopes will open up a new 'living sodas' category.
New Zealand dairy giant Fonterra has outlined its functional beverage ambitions across South East Asia after a spate of new ready-to-drink (RTD) product launches under the Anchor and Fernleaf brands.
With a new can format and marketing campaign geared towards younger consumers, Health-Ade is looking to grow its brand and expand its base by tapping into occasions and capitalizing on greater consumer awareness of gut health, Health-Ade CMO Charlotte...
While several countries and US states have banned plastic straws, the alternative paper straws can result in a disappointing user experience when they absorb liquid and become soggy. But scientists have developed a new type of bioplastic film from all-natural,...
In a further shake-up to PepsiCo's beverage line, the company rebranded its namesake product for the first time in 14 years as the competition with its rival Coca-Cola heats up in the zero-sugar soda space.
A new study from researchers in Thailand supports the safety of coffee cherry pulp juice consumption and suggests that it may lower cholesterol in healthy adults.
The Prague-based sports nutrition company, Infinit Nutrition, has expanded its personalisation platform, Custom, into Europe, allowing athletes online access to customised hydration products.
The packaging major is collaborating with a synchrotron radiation laboratory to conduct experiments on paper straws, determining how materials respond to different environmental factors, explains Eskil Andreasson, technology specialist, virtual modelling...
Drinks giant Diageo has appointed its first female chief executive, following the announcement of current head Sir Ivan Menezes’ retirement in June this year.
Tea-based beverages are emerging as a growing trend in APAC, but manufacturers need to integrate novelty and excitement into their beverage innovation in order to attract and maintain the attention of younger consumers.
Market research from Verve has revealed some of the food trends that are taking TikTok by storm and how the industry may leverage the platform for commercial success.
By Alex Green, Director and Co-founder, Beyond Wines
Against a backdrop of stagnating wine sales, organic wines are steadily growing in volume, value and variety. Alex Green, director and co-founder of UK-based wine distributor Beyond Wines, looks at how organic wine brands can increase their appeal to...
Trade and economy leaders in Dubai are looking to position the city as the main food hub in the region, calling for more investment from international food firms and claiming its ‘political stability and ease of doing business’ are major draws.
Oregon-based organic kombucha brand Brew Dr. is going "a little bit bolder, a little bit bigger" with its new branding and flavors as the company looks to expand household penetration amidst a growing competitive landscape in the functional...
The global taste and nutrition specialist has inaugurated its Southern Europe Innovation Centre in Barcelona, Spain, which will serve as a regional hub for customers in Spain, Portugal, Italy and France.
It sounds like it’s going to be a familiar story: health campaigners want a sugar tax, the beverage industry doesn’t. But in South Africa there’s an additional dynamic: a massive sugar-growing industry that’s already facing huge challenges. Acknowledging...
By Dr Adam Carey, Chairman of the European Specialist Sports Nutrition Alliance (ESSNA)
What do sports nutrition businesses need to do to address regulatory challenges for foods high in fat, salt and/or sugar (HFSS)? Dr Adam Carey, Chairman of the European Specialist Sports Nutrition Alliance (ESSNA), takes a look in this guest article.
How do sugar reduction strategies – such as low/no sugar products and reduced pack sizes – affect product sales? A new study explores how manufacturers can create ‘win-win-conditions’ in both reducing sugar and boosting sales.
Pernod Ricard’s Irish Distillers and Heineken Ireland are coming together on a three year collaboration to support malting barley farmers adopt regenerative agricultural practices on their farms.
The UK-based apple cider vinegar brand Willys has been taken to task over an array of claims and hashtags made across its adverts, website, socials and product listings.
Austria’s wine industry has achieved its highest export figures by value – and winemakers will continue to focus on premiumization moving forward, says the country’s wine marketing board.